Project Type
Date
Role
Location
Illustration
September 2020
Illustrator
Toronto, ON
Project Description: Comprehensive Visual Identity and Illustrations for Call Centre Guys
Call Centre Guys is a customer service and call centre solution, committed to ushering in a more humane and personalized customer experience. Serving a diverse clientele spanning across Japan, the United States, and Canada, Call Centre Guys operates on an international stage, resonating with audiences worldwide.
At the helm of this project, our directive was clear: collaborate closely with the lead designer to forge a visual identity that could seamlessly adapt to the multifaceted array of services and themes offered by Call Centre Guys.
At the helm of this project, our directive was clear: collaborate closely with the lead designer to forge a visual identity that could seamlessly adapt to the multifaceted array of services and themes offered by Call Centre Guys.
Our project was focused on creating a visual identity as warm and approachable as the company it represented. The challenge lay in encapsulating the universal qualities of friendliness and approachability while respecting the diversity and complexity of the services provided.
Through a meticulous design process, we achieved a cohesive visual identity that integrated with the company's overarching brand. This adaptable identity served as a versatile canvas, capable of reflecting the variety of services offered and the diverse clientele served.
Central to our endeavour was the creation of illustrations that would be present across the brand's content. These bespoke artworks were designed to convey human connections and the personalized customer experience championed by Call Centre Guys. Each illustration aimed to bypass language and cultural barriers, resonating with audiences across the globe.
Telecommunications
Travel
Retail
eCommerce
Technology
Automotive Support
